Technological innovations, inventions, and advancements have made the lighting product to be in a dynamic state for a long time. Due to this fact, when coming up with a new product, it is very important for the product management team to put into considerations the long-term goals, suitability and compatibility of the product with the changing electronic world.
This is because, if the product that has been developed will become obsolete in the near future, the company will suffer huge losses due to resources wasted during product development. Therefore, the team dealing with product management should have excellent decision-making skills. A product management in an organization means a function that the organizations use to monitor a product lifecycle.
This management function starts from the time an idea of coming up with a new product is conceived, when the product is developed, when it is being priced and positioned in the market until when it reaches the first customers and the acceptance and feedback it gets. One of the important things that the management should do is to analyze customer opinions and reviews concerning the product so that they can correct the aspects that do not please customers. When this is done, the product will thrive well in the market which translates to profitability.
Every aspect concerning the product in terms of properties is crafted and developed by these product managers. The excellent performance of lighting product management team is what will make you enjoy the benefits that come with it. Therefore, when hiring a product manager, there are some aspects and factors you need to consider.
1. Communication and problem-solving skills.
In order for your product to thrive well in the market throughout its lifecycle, there must be issues and concerns that will be raised by different customers and consumers. Therefore, if your product managers do not have excellent communication skills, the probability of losing the existing market share increases. This is because the language that will be used to convince customers not to stop buying or using the product matters a lot.
Poor communication chases away customers. On the other hand, problem-solving skills matter a lot. It is obvious that electrical devices keep on developing problems and issues each time now and then and the way you deal with this problems matters a lot. Product failure can occur if the managers do not know how to solve problems.
2. Curiosity and empathy.
When looking for lighting product managers, these skills should be considered. When it comes to empathy, the manager should be able to put him or herself in the shoes of the customers and see what is best for them. Due to this fact, the manager gets a chance to learn more on customer needs and the service they expect to get from this product. He will be able to discover more what customers want.